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Guide

Write, Format and Publish Website Content That Will Rank (And Convert!)

Write, Format and Publish Website Content That Will Rank (And Convert!)

When it comes to writing successful content, the fight to reach the top of the rankings is (to put it mildly) intense. However, for those marketers that do achieve high organic positions, the advent of SERP features such as Featured Snippets has presented a seriously good opportunity to grab even
What Is A Link Hotspot? And How To Use Them With Your Link Building Strategy

What Is A Link Hotspot? And How To Use Them With Your Link Building Strategy

When it comes to supporting content, you either believe in it or you don’t. However, as someone who does believe very strongly in not only the power, but also the necessity of supporting content I can say that more people are joining the believers camp every day. People often talk
How To Audit & Clean Up Your Citations

How To Audit & Clean Up Your Citations

Do you want to rank for local listings?Of course, you do.Most businesses operate on a local level. So it only makes sense to optimize your site to target customers in your area.And it all starts with having a consistent NAP (name, address and phone number) across all your online properties.Today
Why and How to Rank on Bing in 2019

Why and How to Rank on Bing in 2019

You can’t think of online search without thinking of Google first.The synonymy is so ingrained, you don’t search for things— you Google them. And as SEOs Search Engine Optimization is always exclusively Google Search Optimization. Other search engines simply don’t exist.The problem?Google doesn’t give two hoots about anyone much less
Google Authority Stacking: Using Google’s Owns Properties Against Them

Google Authority Stacking: Using Google’s Owns Properties Against Them

You want to add to your link building campaign but wouldn’t want to go as far as building a private blog network (PBN). Or maybe you do have a PBN already but find it lacking. What do you do? Well, have you considered using Google Authority Stacks? These let you
How To Build A HQ Web 2.0 Blog Backlink Network For 2019

How To Build A HQ Web 2.0 Blog Backlink Network For 2019

So you’ve exhausted all available link building strategies but still aren’t seeing results. What else can you do? If that’s the case, you should consider kicking it up a notch. You should consider building a Web 2.0 Blog Backlinks Network, otherwise referred to as W2BBN. In this post, you’ll learn:
Are Press Releases Good For SEO And How To Use Them

Are Press Releases Good For SEO And How To Use Them

SEOs have been debating the relevance of press releases for quite some time now. There’s evidence that supports the idea that press releases don’t impact search engine optimization in any way. This then begs the following questions: Are press releases even worth the time and effort anymore? If they are,
Link Building Strategy: Formulating Your Campaign For Success

Link Building Strategy: Formulating Your Campaign For Success

In this guide we’ll be building a link building campaign for an imaginary brand new website in 2019. When it comes to new websites, there is some difference in approaching new link building campaigns, so I’ll do my best to explain ways for you to be able to adapt this
Local SEO Audit & Strategy

Local SEO Audit & Strategy

I think we can all agree that SEO is a big reason why your customers found you in the first place. Thanks to the traffic you receive from ranking high on search results, you attract leads that easily convert into clients. SEO is so effective that even developing nations like South
Bad Backlinks: How to Identify and Remove Them From Your Link Profile

Bad Backlinks: How to Identify and Remove Them From Your Link Profile

Backlinks are the focal point of any SEO campaign, it’s been the #1 ranking factor since Google’s inception. But here’s the thing: Some backlinks are doing you more harm than good. That’s not to say that you should avoid link building as a strategy. You just need to understand the